Meet Working Artist Tom Waters

Portrait of artist Tom waters

Portrait of Artist Tom watersIn a world that often thinks being an artist is not a responsible thing to do, The Working Artist course gave me the ‘permission’ and the confidence to pursue being a full time artist.Tom Waters

Quick Answer

Working Artist Tom Waters successfully transitioned from a "Sunday painter" to a full-time professional artist after completing The Working Artist course. The program provided him with the confidence and structure to overcome obstacles and seriously pursue his artistic dreams. Within one year of taking The Working Artist course, Tom Waters doubled his sales, grew his YouTube channel to over 1300 subscribers with 135,000 views, and secured a solo show at the Gruppe Gallery in fall 2017. He also began winning awards and was promoted to Gallery Manager at a prestigious Vermont gallery.

Prior to finding The Working Artist, Vermont-based Tom Waters described himself as a frustrated graphic designer and a “Sunday painter” who channeled art as an escape from everyday pressures. “I’d taken up painting landscapes late in life to flirt with a dream held long ago. I was afraid of taking it seriously. I kept listening to all those voices that said being an artist wasn’t a real option.”

Tom certainly had his hesitations. Would this be another online class more focused on upselling additional programs? Could the content actually help him constructively make the transition toward professional artist?

Ultimately, he admits that it was Crista’s personal story that compelled him. “Sometimes you question how deep someone’s experience is for teaching a course. This class gave me the sense that finally, I had permission to pursue this from someone who has truly been there.”

One year later, Tom markets himself through his website, through Facebook and Youtube. He now has over 1300 subscribers to his Youtube channel, with over 135,000 views, an exploding network of Facebook followers, and he’s expanding his mailing list.

The two biggest Working Artist take-aways for Tom include Crista’s constant encouragement. “She makes me feel like the most important person in her world during the class,” he mused.

He also remarked on how well thought-out the coursework is designed. “Regardless of which way you learn, Crista has anticipated and included all modes of assimilating knowledge into the course. This includes plenty of deadline-driven material, which gave me some much needed structure.”

After taking the course, Tom was able to overcome his obstacles—both real and in his head—to move from practicing art as a hobby to working as a professional artist.

In addition to seeking out a painting mentor, building his Working Artist Kit, crafting a 10-year business plan and entering a myriad of juried & group shows, Tom also started working in a prestigious Vermont gallery, where he was quickly promoted to Gallery Manager.

Best of all, Tom has doubled his sales in the year after completing the course and began winning several awards for his work. He’ll have his first solo show at the Gruppe Gallery in Jericho, Vermont in fall 2017.

“Literally, every time I am faced with what would normally be an obstacle to moving forward as an artist, I hear Crista’s voice, in that confident, reassuring manner, telling me to ‘Jump.’ It is the most tangible example of how taking her course continues to propel me forward. I went from being someone who was never ready to someone who now can ‘Jump’ every time there’s an opportunity.”

To see Tom’s work, visit his website at www.creativewatersart.com

 

Written by Crista Cloutier, artist mentor + founder of The Working Artist. (learn more about Crista here)

Frequently Asked Questions

1 How did Tom Waters overcome his hesitations about pursuing art professionally?

Tom Waters overcame his hesitations by finding the 'permission' and confidence through The Working Artist course. He was initially afraid of taking his art seriously due to societal voices, but Crista's personal story and the course content compelled him to pursue his dream.

2 What marketing strategies did Tom Waters implement after taking The Working Artist course?

After the course, Tom Waters began marketing himself through his website, Facebook, and YouTube. He successfully built an online presence, gaining over 1300 YouTube subscribers with 135,000 views and an expanding network of Facebook followers, while also growing his mailing list.

3 What were Tom Waters' biggest takeaways from The Working Artist course?

Tom Waters cited Crista's constant encouragement as a major takeaway, making him feel highly valued during the class. He also praised the well-designed coursework, noting its comprehensive approach to learning and the beneficial structure provided by deadline-driven material.

4 What tangible results did Tom Waters achieve after completing the course?

In the year following the course, Tom Waters doubled his sales and started winning several awards for his art. He also began working in a prestigious Vermont gallery, quickly advancing to Gallery Manager, and planned his first solo show.