Author: Crista
The Best Art Marketing Advice That No One Ever Told You
The Journey of an Artist No one said it would be easy. My mentor, Bill Jay, used to say that being an artist means “expressing actually…
Artists’ Guide to Documenting and Archiving Your Work
Most artists spend years — sometimes decades — building a body of work. Then they leave almost no record of it. Here is what the…
What Happens When You Stop Hiding Your Story as an Artist
There’s a moment in many art careers that doesn’t get talked about enough. Not when you begin. Not when you succeed. But when you decide…
What It Really Takes to Sell Art Online
Have you noticed how casually people talk about selling art online? Post it! Share it! Link it! And somehow… success just appears and money rolls…
The Three Pillars of a Sustainable Working Artist Life
I’ve been thinking a lot about what makes a fulfilling life for a working artist, and I came up with three pillars. Tell me if…
Artist Spotlight: Jane Gray From the Working Artist Archives
Over the years, I have coached literally thousands of artists around the world. Jane Gray was my first! She joined my very first live cohort…
My Top 10 Tips for Art Fair Success
Artists all over the world rely on art fairs and festivals to promote their brand and sell their work. Many artists depend on these events…





